diff --git a/drivers/watchdog/sbc_epx_c3.c b/drivers/watchdog/sbc_epx_c3.c
index 3066a5127ca8..eaca366b7234 100644
--- a/drivers/watchdog/sbc_epx_c3.c
+++ b/drivers/watchdog/sbc_epx_c3.c
@@ -173,7 +173,7 @@ static struct notifier_block epx_c3_notifier = {
 	.notifier_call = epx_c3_notify_sys,
 };
 
-static const char banner[] __initdata = KERN_INFO PFX
+static const char banner[] __initconst = KERN_INFO PFX
 	"Hardware Watchdog Timer for Winsystems EPX-C3 SBC: 0.1\n";
 
 static int __init watchdog_init(void)