diff --git a/drivers/media/v4l2-core/v4l2-async.c b/drivers/media/v4l2-core/v4l2-async.c
index b28f6811a5f4..3a22da443a22 100644
--- a/drivers/media/v4l2-core/v4l2-async.c
+++ b/drivers/media/v4l2-core/v4l2-async.c
@@ -783,7 +783,7 @@ v4l2_async_connection_unique(struct v4l2_subdev *sd)
 }
 EXPORT_SYMBOL_GPL(v4l2_async_connection_unique);
 
-int v4l2_async_register_subdev(struct v4l2_subdev *sd)
+int __v4l2_async_register_subdev(struct v4l2_subdev *sd, struct module *module)
 {
 	struct v4l2_async_notifier *subdev_notifier;
 	struct v4l2_async_notifier *notifier;
@@ -807,6 +807,8 @@ int v4l2_async_register_subdev(struct v4l2_subdev *sd)
 		return -EINVAL;
 	}
 
+	sd->owner = module;
+
 	mutex_lock(&list_lock);
 
 	list_for_each_entry(notifier, &notifier_list, notifier_entry) {
@@ -849,9 +851,11 @@ err_unbind:
 
 	mutex_unlock(&list_lock);
 
+	sd->owner = NULL;
+
 	return ret;
 }
-EXPORT_SYMBOL(v4l2_async_register_subdev);
+EXPORT_SYMBOL(__v4l2_async_register_subdev);
 
 void v4l2_async_unregister_subdev(struct v4l2_subdev *sd)
 {
diff --git a/include/media/v4l2-async.h b/include/media/v4l2-async.h
index 9bd326d31181..f26c323e9c96 100644
--- a/include/media/v4l2-async.h
+++ b/include/media/v4l2-async.h
@@ -310,7 +310,9 @@ void v4l2_async_nf_cleanup(struct v4l2_async_notifier *notifier);
  *
  * @sd: pointer to &struct v4l2_subdev
  */
-int v4l2_async_register_subdev(struct v4l2_subdev *sd);
+#define v4l2_async_register_subdev(sd) \
+	__v4l2_async_register_subdev(sd, THIS_MODULE)
+int __v4l2_async_register_subdev(struct v4l2_subdev *sd, struct module *module);
 
 /**
  * v4l2_async_register_subdev_sensor - registers a sensor sub-device to the